Tuesday, April 26, 2016

A Visit to Morning TV Land

Rachael Faust, promotion coordinator for KGAN/KFXA speaks to Mount Mercy students April 26.

I unfortunately didn’t take her photograph or write down her name (since I didn’t write down anything), but for me a highlight of a tour of KGAN CBS2/KFXA Fox28 in Cedar Rapids was a chat with a news producer.

She explained that her job is mostly to write—and it  highlighted a message I often tell students. In any media work—journalism, PR, web, etc.—there are always writers.

In TV, there are many people behind the scenes who make the programs happen.

MMU CO 120 class tours TV studio. Can you spot the news anchor?

KGAN/KFXA kindly hosted a tour by my Introduction to Journalism class from Mount Mercy on April 26. Rachael Faust, the stations’ promotion coordinator, was our guide. Along the way, morning anchor Kelly D’Ambrosio and morning reporter Stephanie Johnson also chatted with the class.

News Anchor Kelly D'Ambrosio talks in TV studio.

It was, I hope, an eye opening visit for students. For one thing, even a small market TV station is a pretty substantial operation, and that spells opportunity for the motivated student. For another thing, if they listened as I did, they heard many pieces of advice that echo messages Joe has said before: For instance, learn all the media basic skills you can. Know InDesign, PhotoShop and basic video editing. In any communication career, flexible, basic skills are important. That was one message Rachael spoke about.

It was also interesting to speak to all several people whose days begin at 3:30 a.m. New Anchor Kelly was just back from lunch at 10 a.m. when she spoke with my class.

A TV studio looks a little like your crazy Uncle Ed's attic.

It was an interesting tour, and I’m glad that local media companies are willing to allow my students to poke around a bit.

And in a recycling bin in the news studio, I had to show several students the discarded scrips. They were done in split format, video on the left, audio on the right, what is meant to be spoken in ALL CAPS.

It looked just like the format students are using for their current video stories.

Fun with the green wall--Logan, above, and Connor, below, at TV studio.

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